Tuesday, December 25, 2007
0800 Numbers for Tracking Advertising & Producing Cost Per Enquiry Data - A Quick Guide!
Businesses can easily obtain vital marketing data on a monthly basis that can show them exactly which advertising works and which doesn't. 0800 and 0845 numbers are a reliable method of finding out how hard your advertising is working for you. Businesses tell me: "I know that only 50% of what I spend on advertising works - I just don't know which 50% it is". I have provided a quick guide to the best method I know of tracking your advertising response.
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